Further Confessions: I Hate Video Editing
Originally published as blog-vember #14
I hate video editing. There. I’ve said it.
Unlike my self-selected mentors—Roberto Blake and Shameless Maya—there is nothing that strikes fear in me more than tackling video editing. So, why do I do it?
I do it, because I know that I can make something truly fucking amazing if I just hunker down and get it done. I am not bragging, but I have a graphic designer’s eye along with a grunge and style-conscious aesthetic. I know this. So, when it comes to farming these mundane duties out to somebody—who I don’t know well enough to trust—well, that’s where the trouble starts...
Don’t get me wrong, I know that there are people out there who live for this stuff, but I haven’t seen anyone who is available and who has that eye; that can bring about that sense of pink, grungy wonder to match our eclectic work. And by the time I actually find someone who embodies that shit totally, I will be too old and gray to be rocking out with social media. So, I have to strike now, while the flame—and the looks—are still hot.
Our most popular video for "You're My Hero"
I also worry that, as a hired hand, this mysterious person may not be as passionate about capturing that “it” and exploiting it without crossing that line. Hell yeah, I will walk straight up to that fucking line (of taste and sexiness and decency) and while I will peek over, I won’t cross that motherhumper! After all, I still have a responsibility to that part of me that is NOT interested in actually doing infamous things; I just want to do interesting things. (—Remember, interesting is always preferable to pretty, but that’s a discussion for another day.) This leads me back to the topic of having a dread of video editing.
You’ve heard the saying that a picture is worth a thousand words.
Well, band photos REALLY are, since they determine if someone is
going to say “Hell, yeah!” or “Hell, no!” to listening to your kick-ass music.
Don’t forget to take heed to these important tips, in order to “get it right.”
Check out this checklist of 15 valuable tips.
I know you are not supposed to compare one to another, but I do. I can't seem to come up with ultra-cool storylines, like doubleVee's "Frucus Minus (The Flycatcher)" (Video and review at indie rock cafe.com); Julia Nunes' "I Don't Want To". Nor can I do cool cartoon storyline’s (like Ezra Vine "Celeste") or simply be organic, but profound (like in This is The Kit "Hotter Colder"). And never can I be Remo Drive’s “Art School” video (which I find so edifying on so many levels, including in its function and its form).
Very first video for "Life Begins"
The song I began my video-making career on was easy to try to conceptualize, since it was about the Heaven’s Gate Hale Bop suicide group (“Life Begins”), but the song that I TRIED to turn into THE music video for us—“Tell Me What You Want”—was flat. I will freely admit that. It was trying too hard to be a “music video” that it wasn’t allowed to breathe and to shape-shift into something with an authentic voice. It is only now, after really assessing why it is not my favorite video to share—“You’re My Hero” has over 304K views, because I share it relentlessly. I have decided to re-invent the video to make it have that edge that I crave. I have tried to add some edge into my original music video, "Tell Me What You Want."
First "music" video for "Tell Me What You Want"
So, while I really don’t like the actual editing, I am learning to work smarter—and not harder—and to go for what feels right—and not what I think others may expect to see.
I think I’m getting my head around my role in this dynasty. (Bruce is chiefly responsible for writing most of the kick-ass music and I am responsible for allowing it to sparkle and shine for the world.)
For my fellow blog babes seeking
YouTube domination, what is your video editing stance? Do you seek what feels good
over what is SEO worthy?
Drop a line in the comments below sharing your insight.
As always, wishing you love, peace, and chicken grease. Until tomorrow...
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